Brandt is acquiring Nortrax in Canada


The Brandt Group of Companies has announced it will acquire Nortrax in Canada, solidifying its position as the largest privately-held John Deere dealership worldwide.

On Friday, Sept. 6, Brandt announced it has reached an agreement to acquire the Deere-owned businesses of Nortrax Canada Inc. and Nortrax Quebec Inc.

The deal will merge all John Deere Construction & Forestry dealerships in Canada under the Brandt banner and deliver unprecedented access to Deere products, parts and support services to Canadian contractors.

“The addition of Nortrax’s impressive branch and distribution network gives us an unprecedented opportunity to offer customers anywhere in Canada a consistent customer support experience, no matter where their projects take them.” said Shaun Semple, president and CEO of Brandt. “We are very proud to deliver the quality products and support services that Canadian customers rely on for their success, every single day.”

Nortrax Canada was created in 2008 after John Deere had acquired Ontrac four years earlier. The company recently opened a new branch in Val-d’Or, Québec this summer. 

Nortrax operates 13 locations in Ontario, 12 in Quebec and four locations in Newfoundland and Labrador.

Outside of Canada, Nortrax owns 9 locations in the United States, throughout Maine, New Hampshire, New York State and Vermont. 

Brandt in Canada

With the acquisition of the Nortrax locations in Ontario, Quebec and Newfoundland and Labrador, Brandt will own and operate 56 John Deere Construction & Forestry dealerships across Canada as well as more than 30 service points and will employ more than 3,400 people.

RELATED: Nortrax sells 7 John Deere dealerships, retains 38 locations

The acquisition will give Brandt a comprehensive retail footprint to supply construction and forestry equipment to Canadian contractors and will further establish the firm’s position as a premier privately-held Canadian company and the largest privately-owned John Deere Construction & Forestry dealership in the world.

“Having a strong, privately-held, Atlantic-to-Pacific-to-Arctic dealer will be a huge benefit to John Deere, guaranteeing stable leadership and unrivalled value for our customers,” said Chris Holmes, Nortrax president and CEO.

The agreement is expected to close on October 25.

The Brandt Group of Companies is headquartered in Regina, Saskatchewan. The company has more than 50 locations in Canada and the United States, more than 2,500 employees and a growing international audience.

Brandt is also one of Canada’s largest privately-owned companies and a Platinum Member of Canada’s 50 Best-Managed Companies.