The Brandt Group of Companies has announced an expansion to its material handling equipment dealer network.
The expansion is expected to generate about $500 million in revenue and up to 300 new jobs in the next three years.
Brandt acquired Cervus Equipment in 2021, which included material handling operations from Alberta to Manitoba.
In March, Brandt announced it plans to expand its commitment to the material handling industry in Canada.
The company will expand material handling nationwide, creating a new and separate division that will deliver tailored solutions and aftersales support to customers from coast to coast.
As part of the expansion, Brandt plans to grow its network of material handling focused stores into new territories focused on delivering premium forklift brands backed by a dedicated rental fleet, parts network and dedicated service network focused on repair work and preventative maintenance.
“We believe that the material handling sector is primed for growth and in need of a nationwide alternative to the existing patchwork of small dealer groups,” said Brandt CEO Shaun Semple.
“That is why we’re using the lessons we have learned from growing the agriculture, construction and forestry, and transportation pillars of our business to create a fourth pillar to serve the material handling industry.”
Canada depends on its material handling operations across the country, from ports and transportation hubs to warehouses and distribution centres.
Lift trucks and other material handling equipment and related infrastructure are essential to support the flow of goods to Canadians and support the country’s ongoing national growth every single day.
Brandt recognizes an opportunity exists to provide tailored solutions and to build relationships with companies that operate lift trucks across the country.
Brandt is uniquely suited to leverage their customer-focused brand promise to ensure customers have access to the equipment, specialists, parts and service required to run thriving businesses.